SAE projects from BUT Techniques de Commercialisation showcasing my academic journey and skills development.
Academic projects from BUT Techniques de Commercialisation at IUT Nice Côte d'Azur
Perfume Market Analysis
Analysis of the perfume market. The group studied brand positioning in different stores and made comparisons between competitors.
Clara, Jade, Luna + Rebecca
Found the project interesting but quite long. First group project - got along well with the team despite preferring to work alone. Creating graphs was the most challenging part.
Improve graph creation techniques and develop deeper analytical thinking.
LEGO Student Offer Development
Development of a new student offer for LEGO, including all related communication and prospecting strategy.
Same team as SAE 1
Found the work interesting but very long (even longer than SAE 1). Many tasks required. Work was relatively simple but time-consuming.
Improve speed and efficiency to complete tasks faster and have time for other work.
VitaliMaJn - Healthy Breakfast Product
Design of a healthy, portable breakfast product made from 100% recyclable plastic. Concept: "VitaliMaJn – The gourmet wake-up call at your fingertips" (small bottle with fabric handle and compartments for yogurt, fresh fruit, muesli, and nuts).
Clara, Luna, Jade + Rebecca
Project was very long. Most difficult part was creating the poster using design software she didn't know at all.
Improve design software skills to become more efficient and autonomous.
Life Story Documentation
Honestly and conscientiously telling her life story in a portfolio format.
Individual project - preferred working alone
Spent many hours on this project - summarizing 18 years of life takes time. Preferred this individual work. Enjoyed doing it despite the time it required.
Find ways to work faster.
Gourmet Mix - Fruit Juice for GM Brand
Creation of a new fruit juice for the fictional brand "GM". Tasks included finding a name, creating product compositions, designing the logo, and developing B2C and B2B prospecting strategies.
Luna, Clara, Jade + Rebecca
Really liked this project - allowed creativity and felt close to real professional work. However, very long and required a lot of effort.
Improve ability to design posters independently.
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